Consultants. Counselors. Catalysts for Change.
Sometimes it takes a while to figure out who and what you really need depending on where you are at any given time, and where you're going. I've found this to be particularly true once I became an entrepreneur and launched Change Agent Communications a little over a year ago. What I need right now …
Continue reading "Executive Administrative Assistant to Founder and CEO"
I'm presenting my and my company's capabilities to a group of people tomorrow and one of the asks from the friend who spearheaded this meeting was to share some things about myself. As I was putting together the presentation with all the typical stuff: case studies, my story, how I partner with clients, the team, …
Continue reading "In a world where authenticity can be fleeting, be yourself!"
Going to meet a reporter for an interview can be equal parts nerve- wracking, exciting and terrifying. But believe it or not, there are ways to prepare in advance. And if you adopt a few guiding principles, you will be on your way to a successful experience. Read more in our latest whitepaper, Five Tips …
Continue reading "How Do You Prepare for Reporter Interviews?"
How would you describe your system for amplifying all of the great content your company is producing? Is it well-organized, or pretty loose and done in a one-off fashion? Wouldn't it be nice to have a system that guides you on what to do after each video, blog post or whitepaper? Change Agent Communications has …
Wait. You don’t have one do you? You do? Well, when is the last time it was updated? In the 24/7 news world we live in today, and the requirement to get content on the web ASAP there are too many opportunities for reporters and journalists (web editor’s too) to get it wrong. Think your …
Continue reading "What’s on Your Company’s Reporter Fact Sheet?"
As a former journalist, turned community and social media manager who ultimately built a social media team at an agency and became EVP of Media and Audience Engagement leading paid, owned and earned media efforts, the idea of writing or producing anything that doesn't engage the intended audience in some way - is foreign to …
As I've worked over the last few months to communicate the story behind why I created Change Agent Communications and help people understand why I refer to it as "a new agency with a new attitude," I've given thought to quite a few things we are doing differently and how and WHY we'll stay committed …
Continue reading "What Does it Mean to be “Client-focused?”"
